1) Element and fear on the protagonists face. (Still taken from Disturbia) Use of phallic weapon - garden trimmers.
2) Prosthetic makeup / fake blood on the character. Connotes madness and the fact he's losing his mind slowly, almost insanity portrayed.
3) Evil/ Darkly shown Police officer. - Our main protagonist is a police officer and we can use the dark shades/ silhouettes (chiaroscuro) to effect on our character.
4) Red eye/ evil through the character's eye. Desperation portrayed on his face, we want our character to look and 'feel' the same, almost as if he's lost all hope.
5) Suspended character - ghost/paranormal/abnormal goings on. We want our own character to have been 'possessed' by whatever is controlling him, so we could element some of these in our own trailer.
6) Flashback / what we think is going on and what's not. For example, the screenshot- she thinks she is biting into an apple, but we see a light-bulb, which then changes back to an apple. Playing with the audience's mind and creating a restricted narrative style.
7) Red devil / evil haunting type character, that keeps in both our minds and that of the mind of our protagonist. We could take clear motivational ideas from this 'type' of villain.
8) Paranormal / haunting ghost that follows and creeps on our protagonist.
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